Beauty Loop

Choose your own adventure

Everyone loves free samples. Mecca Brands approached us to help make this experience even more fun for their customers. The result was Beauty Loop – a pick ‘n’ mix beauty bar.

We combined bespoke acrylic holders, colour blocking and bold graphics to create an engaging experience which allowed customers to select their own samples depending on their membership level.

With clear communication and active participation encouraged, Beauty Loop was a hit in store with staff and customers alike.

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